Apoorva, the good looking actor made his debut in Bollywood with 'Pardes'  (1997) opposite Shah Rukh Khan and Mahima Chaudhry. He was chosen as the Best Supporting Actor in the film 1997's Lux Zee Cine Award. He appeared in a number of films after, including 'Pyaar Koi Khel Nahin'(1999), Ashok Honda's 'Krodh'(2000), 'Shyam Ramsay's 'Dhund - The Fog' (2003) and 'Hum Ho Gaye Aap Ke'(2001), but his film career did not exactly take off. But he achieved immense popularity in the small screen after the success of the famous TV serial 'Jassi Jaissi Koi Nahin' (2003) in which he played the character Armaan Suri. Apoorva is married to Shilpa Saklani who is also a TV actor.